The latest State of the Internet report from cloud computing provider Akamai has showed how the technologies used to connect with the web have evolved during the final three months of 2012. It looked at a number of factors, including the global penetration of internet capabilities, the quality of connections and the impact of cyber threats, all of which may be essential for companies to be aware of if they’re looking to set up web servers to do business online.
The firm found it had nearly 700 million unique IPv4 addresses from 240 countries and regions connected to its platform in the fourth quarter of 2012. This was a 4.2% increase from the previous three-month period and 12% higher year-on-year and indicates internet connectivity is reaching more people in more parts of the world than ever before.
Connectivity speeds up
The quality of connections also increased, with the average speed climbing by around 35% year-on-year. Adoption of high-speed broadband was particularly strong in Europe, with most countries seeing the adoption of 4Mbps or higher connections exceed 45%. Businesses may need to know this data so they can design their sites better to take advantage of faster connections, by implementing more advanced features such as videos or animations that require fast speeds to run smoothly.
David Belson, editor of the report, noted: “This combination of improved broadband availability and higher speeds opens the door for greater innovation in how the internet is used by both businesses and individuals around the globe.”
Threats on the rise
However, these improvements do bring with them additional threats. Distributed Denial of Service (DDoS) attacks, for instance, grew in volume by 200% compared with 2011. Enterprises across all sectors were targeted by these, with companies in the commerce sector making up 35% of attacks, followed by media and entertainment firms, at 22%.
What this may show is that businesses from all parts of the economy need to be on their guard against these dangers and should not assume they are safe or are of little interest to hackers.